Playfly Sports

Background

Playfly Sports is a dynamic, high-growth sports media and marketing enterprise that bridges media innovation with sports passion. Playfly Sports is the leading revenue maximizer in the sports industry. Their consultative, data-driven approach to reach, engage, monetize and measure fandom gives their property and brand partners a competitive advantage. Since its inception in 2020, Playfly Sports has grown to become a real force in the high school, collegiate, esports and pro sports sectors.  We emerged with the goal of providing a new and different approach to navigating the sports industry.  As the fan experience continues to rapidly evolve with the growth of digital streaming and fan engagement, the driving force behind our company is building a digitally enabled, full-service sports marketing business. Playfly Sports was founded by Executive Chairman, Michael Schreiber, is backed by Access Holdings and Sinclair Broadcast Group, and is led by CEO, Craig Sloan.

Playfly Sports drives outcome-based solutions into 90-million households via more than 7,800 live U.S. broadcasts of MLB, NBA, and NHL games, and influences sports fans of all ages through the management of college and high school multimedia rights, uniform branding, and high-profile sports sponsorship platforms. Playfly has partnered with some of the most prestigious college athletic departments and universities, high school state associations, and sports venues across the country. The company introduces high school and college students to career development opportunities in esports through Playfly Esports, operators of North America’s largest college esports league. Playfly Sports has the unique ability to partner, innovate, and advance the aspirations of athletes, brands, academic institutions, and sports fans across the U.S., bringing a diverse array of solutions to the marketplace. Visit Playfly Sports online at www.playfly.com and follow Playfly Sports on LinkedIn, Twitter, and Facebook: @PlayflySports.

Values

• People: Fueled by People, Purpose, & Passion. Playful Sports is greater together, embrace differences and diversity, and do what's right when no one is looking.
• Innovation: Driven by Innovation & Curiosity.  Playful Sports fosters unique thoughts and encourage new ideas to challenge the status quo.
• Partnership: Powered by Partnership. They exude team spirit and are partner centric.
• Results: Committed to Results & Growth. Playful Sports is one team committed to achieving and surpassing their goals.

Position Summary

The President shall serve as a commercial growth leader of Playfly Sports, constantly seeking (or inventing) new ways to drive growth from existing business lines, from new business strategies, new business partners and new business ventures.  The President shall be responsible for day-to-day business acceleration organically, plus identifying and integrating strategic acquisitions, alliances, and operational efficiencies.

The President will also act as a trusted advisor to the CEO, executive leadership team, and Board of Directors. The President will oversee all three core business divisions (Media, Properties, Advisory & Services) while playing a critical role in determining Playfly’s growth plan and long term strategy and vision.

Duties & Responsibilities

• Serve as a key member of the Corporate Leadership Team, collaborating closely with the CEO, COO/CFO, General Counsel, board members, and other senior executives to shape and execute the organization's strategic direction and drive cross-functional initiatives.
• Oversee the main business divisions of the company: Media, Properties, and Advisory & Services.
• Manage business development team to bring in new partners for Playfly Sports.
• Manage revenue generation, drive overall business results, meeting budgets, focus on efficiency and effectiveness, and stimulate sales growth.
• Partner with COO/CFO to monitor and evaluate the efficiency and effectiveness of processes and procedures; assess and monitor workload, administrative and support systems, and internal reporting relationships; identify and implement improvements.
• Evaluate complementary expansion areas build out college, high school and pro sports and emerging markets.
• Consistent delivery of innovative media, content, and sales initiatives to maintain and grow valued position with our partners.
• Drive integration of acquired business operations and culture.
• Support the CEO in development and assessment of company strategy and long-term vision.
• Implement the goals, objectives, policies, and priorities for each of the divisions including compensation plans and rewards for identifying potential new business partners.
• Develop and implement new strategic sales and marketing plans across divisions.
• Assess and enhance sales, marketing, and business development approaches; establish new standards, processes, and methodologies to serve clients, sponsors, and partners while generating new profitable opportunities.
• Partner with COO/CFO to review financial analyses and proposals for new business opportunities and on large business decisions for the company
• Build strong relationships with media partners, brand advertisers, advertising agencies, athletic departments, college presidents, pro team owners/management and other stakeholders.
• Create and participate in strategic presentations to senior executives inside and outside the organization.
• Contribute to positive group culture to foster high performance, efficient processes and professional development.
• Participate in the development of the annual budget then oversee and manage business to execute on budget and is accountable for providing forecasting transparency and accuracy.
• Maintain and leverage weekly revenue reporting for current and future years; identify areas of strength and weakness, and potential shortfalls.
• Responsible for continuous development of new and creative ways to expand opportunities domestically and internationally.
• Mentor, coach, and empower senior leaders, building a high-performing and growth-oriented leadership team.
• Ensure organizational design, talent strategy, and leadership development support company growth and evolving needs.
• Partner with Finance and HR to review and hone compensation plans to ensure they match company objectives and maximize revenue growth annually.

Qualifications

• Minimum of 10 years' progressive experience in Sports Marketing & Media, Collegiate Sports or Pro Sports Management.
• Bachelor's degree from an accredited college or university preferred.
• Strong written and oral communication skills.
• Strong leadership, organizational and computer skills required.
• Strong work ethic - self-directed learner/starter.
• Creative and proactive problem solver.
• Must be able to work flexible hours including nights, weekends, and selected holidays, in addition to normal business hours.
• Goal oriented with proven sales success in developing, implementing, and leading profitable sales and marketing programs driving effectiveness with ability to convert at speed.
• Candidate should possess strong organizational skills and be able to function in a fast-paced multi-task environment.
• Must be a team player and be able to work to deliver results and support our culture and values.

Requirements

• Position may require occasional overnight travel.
• Extended periods of computer use required.

EEOC Statement

Playfly Sports provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.

ZRG’S Commitment

At ZRG, we do not just accept differences—we celebrate and support it. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, pregnancy, race, color, religion, national origin, disability, genetic information, marital or partnership status, military or veteran status, age, or any other characteristic protected by applicable law. ZRG is an equal opportunity employer and workplace, and we encourage applicants of all backgrounds & communities to apply.