College Coaches Skills Camp

Vice President, Marketing
Remote

Reports to Chief Executive Officer

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Background:

College Coaches Skills Camp (“CCSC”) is a nationwide leader in youth sports instruction and development, specializing in high-quality, one-day instructional camps for high school athletes across eight sports: baseball, basketball, softball, football, volleyball, girls’ flag football, lacrosse, and soccer. Founded in 2009 by Division I college baseball coaches, CCSC has grown from a regional venture into a robust platform that operates over 650 events annually, with more than 65,000 athletes participating nationwide. Partnering with over 3,000 college coaches, CCSC not only provides aspiring athletes the unique opportunity to receive personalized training and engage in recruiting discussions directly with college coaches from Divisions I, II, and III but also serves as a valuable resource for coaches seeking supplementary income and direct access to prospective recruits. The company's fully remote, asset-light model, powered by proprietary operational systems, enables high efficiency and scalability, allowing CCSC to maintain strong margins while expanding its reach.

As the company seeks to strengthen its competitive position across the rapidly expanding youth sports market, CCSC has plans to diversify offerings, scale operations, and further enhance the systems supporting its nationwide network. CCSC’s growth plans come with support from Great Range Capital (“GRC”), a Kansas City based private equity firm.

About Great Range Capital

GRC is built on a strong foundation of Midwestern values, strategic vision and value creation by founders Ryan Sprott and Paul Maxwell. The founders have spent years at large investment banking and private equity firms and completed more than $5 billion worth of deals before returning home to establish Great Range Capital. With an approach rooted in five key principles: integrity, respect, creativity, collaboration, and growth, GRC’s portfolio includes a diverse range of companies each collectively led by hard-working and successful entrepreneurs who care deeply about their employees and share the same vision and values as GRC. GRC is committed to understanding and valuing each company’s culture and heritage, by honoring the secret to their success and rising with them.

 

Any interested candidates should contact ZRG directly.

Contacting College Coaches Skills Camp will only delay consideration of your qualifications.

 

Position Summary:

CCSC is seeking a dynamic and strategic Vice President of Marketing (“VP”) to lead the company’s efforts in branding, growth, and digital performance. As the first internal marketing hire, this role presents a unique opportunity to build a marketing function from the ground up. The VP will work closely with the CEO and external agency partners to define and execute an integrated marketing strategy that drives athlete registration, elevates brand awareness, and delivers performance across digital and traditional channels. This pivotal role will be responsible for shaping how the brand shows up across sports, cities, and platforms, ensuring consistent messaging and a strong connection to key audiences.

The ideal candidate is a proven marketing leader with a strong track record in brand development, digital strategy, and performance marketing—ideally within high-growth or consumer-focused environments. The VP will be a hands-on, data-driven leader who balances big-picture brand vision with execution, autonomy to make impactful decisions, and the resources to shape a nationally recognized brand.

Duties and Responsibilities:

• Strategy - Develop and execute a comprehensive marketing roadmap to drive growth and engagement across all ten sport verticals.
• Brand - Lead a comprehensive brand refresh initiative, establishing a cohesive tone of voice, visual identity, and market positioning across all channels.
• Digital - Oversee the strategy and performance of digital channels—including websites, SEO/SEM, social media, and email marketing—in partnership with agency teams.
• Campaigns - Launch and manage targeted registration campaigns tailored to individual sports to drive participation and conversion.
• Analytics - Define key performance indicators (KPIs), develop reporting dashboards, and lead analysis to generate actionable performance insights.
• Management - Recruit, manage, and develop junior marketing talent, freelancers, and contractors to support scalable growth over time.
• Agency Oversight - Provide strategic direction and oversight to external marketing agencies, including creative, media, and SEO partners.

Qualifications, Skills and Education Requirements:

• 10+ years of progressive marketing experience within sports and entertainment or high-growth consumer brands.
• Proven expertise in performance marketing, brand strategy, and full-funnel lifecycle campaigns.
• Demonstrated success managing and collaborating with external agencies, creative partners, and vendors.
• Entrepreneurial mindset with a hands-on approach; thrives in fast-paced, build-from-scratch environments.
• Deep passion for sports, youth engagement, and delivering impactful, memorable event experiences.
• Background in marketing for youth sports organizations, athlete recruitment, or event/tournament-based businesses.
• Proven experience successfully managing and motivating people.
• Proficient with marketing technologies, including CRMs, Webflow or WordPress, and paid media platforms such as Google Ads.
• Exceptional oral and written communication skills, with a proven ability to cultivate relationships with industry partners and effectively engage with executive leadership.
• Strong creative sensibility paired with a data-informed approach to decision-making and optimization.

ZRG’S Commitment:

At ZRG, we do not just accept differences—we celebrate and support it. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, pregnancy, race, color, religion, national origin, disability, genetic information, marital or partnership status, military or veteran status, age, or any other characteristic protected by applicable law. ZRG is an equal opportunity employer and workplace, and we encourage applicants of all backgrounds & communities to apply.