
Jen Armstrong
Executive Coach
Global Executive Coaching Practice
Professional Profile:
Jen Armstrong is a former Chief Marketing Officer who brings 25+ years of creative, corporate, and consulting experience to leadership development. She partners with leaders from emerging talent to C-level executives to navigate complex roles, build new capacity, and align strengths and passions with organizational strategy and sustainability. With global, customer-facing and P&L leadership experience, Jen brings a practical commercial lens to executive coaching, helping leaders identify what is possible and make the change needed to bring those possibilities to life.
Executive Coaching Experience and Expertise:
- Coaches executives shifting from functional/technical focus to enterprise leadership by prioritizing cross-functional impact and breaking down silos
- Supports senior leaders at career crossroads to re-prioritize, clarify opportunities, and build sustainable direction
- Helps fast-moving leaders close alignment gaps by identifying limiting behaviors, building clarity checks, and strengthening feedback loops
- Strengthens executive communication and relationship-building by identifying overused strengths and shifting to future-focused collaboration
- Partners with leaders rebuilding teams or increasing board exposure to build confidence, surface core issues, and lead transformational change
Education and Credentials:
- Professional Certified Coach (PCC), International Coaching Federation (ICF)
- Certificate in Leadership Coaching, Georgetown University
- MBA, Boston University, European Field Seminar
- B.S., Journalism (Magna Cum Laude), Bowling Green State University
- Certifications: Thomas-Kilmann; Developmental Coaching; Leadership Circle Profile/Culture Survey; Immunity to Change; Action Inquiry GLP; DISC; Business Motivators; Situational Leadership
Coaching Approach:
Jen views executive coaching as a partnership where leaders can safely explore success in new and more expansive ways while aligning strengths and passions with organizational strategy. She combines a practical business lens with developmental insight to help clients translate possibilities into sustainable action.
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